Hi, and thanks for joining me here at ptcash - I appreciate you bothering, because lets face it, there is so much other cool stuff out there to click on!
Before we go any further let me make you a promise about: 'Avoid The Errors Keeping Most PTs Poor - Become A Grand A Week Personal Trainer Fast - Expert System And Mentoring Package'.
If you are accepted onto my Mastermind Group and you are prepared to go all out - I mean a real 100% effort - then within six months:
- You'll be making at least a £1000 per week as a personal trainer.
- You are going to have a waiting list.
- You will only be working times to suit you.
- Your clients will stay with you for at least twice as long.
- Your rates will be up by 25% minimum and your clients are going to be happy about it.
- You will have a long term strategy for your personal training business - so you can relax and enjoy your day to day life.
Maximum 10 people, with the right attitude can be in the Mastermind Group at one time due to my other business commitments.
I had a really ‘hyped-up-sales' type letter here before and to be honest guys it just didn't fit with who I really am. I wrote a book, then tried to sell it using a copied sales letter technique. "What an idiot", I now say with the benefit of 20/20 hindsight ;-)
In fact the real wake up call was that one of my new personal training clients who read it said,
"Thor, when I first saw your site I thought you must be a bit of a wa*k*r!"
;-) Mistakes can be helpful though because I have moved on and stepped up my offering significantly.
Because of that error I have created a whole system and mentoring package of which the book is now just a small part.
So here we are with my, 'Avoid The Errors Keeping Most PTs Poor - Become A Grand A Week Personal Trainer Fast - Expert System And Mentoring Package'.
Now, compare this first "testimonial" above with the one below...
"You will often hear Thor repeat words such as "take action", "decide", "get moving", Are these just catch phrases to entice potential clients or words to live by. I can tell you these are not just the latest catch phrases in a world filled with one fitness fad after another.
For Thor these words represent beliefs that are at the core of his life and personal training, He's not going to tell you how easy it will be or paint you a picture of perfection, he will be up front, honest, motivate you to work hard, and give you the tools and training to take action and take responsibility for your own health and fitness.
I was in a place of fitness frustration, wanting to be fit but not having the motivation or know how to get there. Then I found Thor's number and contacted him, not knowing anything about him. From our first phone conversation and then subsequent meeting I knew he was unique and what I needed in a trainer to meet my goals.
Through his consistent motivation, encouragement and planning, he had an incredible attitude. Thor has gone above and beyond what I have ever seen from any other personal trainer, making what he does true PERSONAL training."
Tammy Wilfing - Training Client
OK, so which of these do you think I would prefer as descriptions of me and my work?
What is really amusing is that both of these testimonials are from the SAME client...
Now, as you can imagine my intention when creating ptcash.co.uk was not to be known as a w***er! ;-)
So why did I write a book, and why have I gone on to offer my whole expert system - why did I create... 'Avoid The Errors Keeping Most PTs Poor - Become A Grand A Week Personal Trainer Fast - Expert System And Mentoring Package'?
My answer is that I love teaching straightforward concepts which work, and then helping people apply these ideas to their training or their personal training businesses for better results...
Especially when they then enthusiastically thank me, or even offer a little praise...;-)
Ask my Wife Katy, she knows that to get the best out of me and keep me going at home, she just has to use the simple, ‘Praise Thor like our toddler' principle!
"What a great job you made of cleaning the car Thor - well done." This has me brimming with pride and ready to go put the bins out!
OK, so I have created this system because I want Jordan, Carol, Mike and YOU to take in the information, ideas and principles which I have learned over 15 years in this business, apply them to create or improve your personal training business radically and then email me with "toddler praise!"
Here's some recent feedback I love from new personal trainers who are using my system...
"Hey Thor, just wanted to say I enjoyed your tip of the week a great deal (especially the dramatic pause before you told us!)
If I'm right, the tip of the week is (and I'm paraphrasing) charge more than everyone else because you're the best trainer, and if you're not the best trainer, do something to make yourself better, and if you can't be arsed to make yourself better then why don't you f**k off and do something else?
Loving your work!!!"
Anonymous - to protect the reputation of the innocent PT involved!
"It is very easy to read which is a major plus. No jargon and fairly informal throughout. I thought the Top 10 mistakes section is excellent, and your Resources with the print off Par-q and personal info questionnaires are ace because they are prompting the PT to ask the right sorts of goal orientated questions from the start. Great book, I really enjoyed reading it".
Carol Angel - Personal Trainer
"Thor's mentoring and material has opened many doors for me in a short space of time. He gave me ideas that I would have never thought of myself. With his experience and success he also has my total respect."
Jordan Mclellan - Tennis Performance Trainer
See what I mean, I am so chuffed with this kind of stuff, I just have to share it with everyone :-)
Seriously, just an email thanking me and letting me know how you used my stuff to earn a load more, impact your new clients lives and have fun doing it...
- When YOU do that, it will make my day!
Here's a great little snippet a client texted me last night:
"session great fun today thor - thank you for that - smiley faces all round"
So am I just after your hard earned cash?
Well yes, money is important and to get your hands on the ideas I have learned, developed and spent time turning into a system you can use to earn good money yourself - that's got to be worth something?
**As I say to clients, I really would do this work for free. And I have haven't I?
I have written, created, re written, developed, experimented and set it all down in a useable way...
without being paid a penny!
For me to actually get paid I would need to provide such good value upfront that you will be prepared to join me and trust me enough to give this and yourself a chance.
Before I get paid, I have to give you a great experience of what it might be like to get my material and then actually work with me personally (being mentored by me personally comes as part of the deal you are looking at today)
Q. How can you get an experience of what it might be like to work with me?
- Through my videos on youtube http://youtube.com/THORHOLT (check out the videos with Jordan - he's an exceptional tennis conditioning specialist)
- Sign up for my free weekly 60 seconds or less video - 1 Min Big $£ PT Video Tip Of The Week"
- Plug my name "Thor Holt" into google and read my articles all over the place ;-)
So, if I haven't made a good impression with all the stuff I have given upfront, I probably won't make the sale to you today and that's fair enough.
Taking on customers or clients just for the money isn't my style.
Life is way too short. I have to love what I am doing and enjoy who I am working with or I just wouldn't keep leaping out of bed at four am excited about the day ahead!
With that in mind I would be delighted to hear from you as to why you think we might work well together - thor@ptcash.co.uk
If I am going to mentor you like I mentor Carol and Jordan for example I would like to be reasonably sure that you are going to be able to handle my personality, sense of humour and colorful language!
So there are three ways this could go today I suppose...
- You decide that I sound like a Wa*k*r and surf off somewhere else - This option is FREE :-)
-
You could go ahead and sign up now for the whole package, to be mentored and guided by me personally - £499 Total Cost for my 'Avoid The Errors Keeping Most PTs Poor - Become A Grand A Week Personal Trainer Fast - Expert System And Mentoring Package'
(This is not my preferred option as I would like you to make sure this is for you by emailing me any further questions or thoughts, thor@ptcash.co.uk)
- You email me personally at thor@ptcash.co.uk and we get to know a bit more about each other to see if we will work well together. Just fire me any questions that you can think of and I will answer personally - not an automatic robot reply!
Btw. This third option is best as it means there is much less chance of you being fired from the Mastermind group later for lack of commitment and having to refund you - that risks annoying my accountant (he trains with me btw :-)
If you get in touch first, you will be certain of what you are getting into - that is, a positive mentoring relationship with someone who is able to guide you past £1000 per week while serving your clients with your own unique style and your personality intact! (‘professionalism' is definitely overrated in this business!).
Just a word on cost and value here guys. If £499 sounds expensive, remember, that gets you the book, value £29.99, My own Personal Trainer Client Management System developed from one of marketing and business legend Peter Thomson's concepts which he states to be worth £2000 alone -
I used his excellent concept and specifically tuned it for my personal training business.
With my actual clients to experiment on I made an extra £500 in the first week after development and an extra £760 in the second week. No bull and no exaggeration required - this shit works!
BIG BONUS - Oh yeah, as I was saying, add to that the 6 month mentoring which consists of 12 group coaching sessions of 30 min each - value 12 x £75 = £900 (my PT Business Coaching and Mentoring is £75 per 30 minute session one to one) and access to me personally on my mobile for individual support and advice.
So lets quickly total that up
| eBook | £29.99 |
| PT Client Management System | £2000 |
| 6 Months Mentoring and support | £900 |
| That comes to | £2929.99 |
And we are looking at £499 for the complete 'Avoid The Errors Keeping Most PTs Poor - Become A Grand A Week Personal Trainer Fast - Expert System And Mentoring Package'
For January 2010 only. From 1st February it will be £799
This begs the question as to why I would let it go so cheaply?
Am I a rip off double glazing salesman? ;-) One of those pricks who says "...these windows are worth ten grand but for you £3999...
No, £2929.99 is what I would have to charge if you were a ONE To ONE Client.
Due to the efficiency or leverage we can generate by doing some of the mentoring on a group basis the £499 can be multiplied which means we both win and I am not being undervalued for my 15 years of experience, expertise and knowledge.
(Actually group mentoring is proven to be more effective for great individual results due to competitive and supportive effects)
This whole idea of valuing your own knowledge, experience and the material you produce is a really important concept and one we will explore in more depth with you personally as we go on...
...the way you set your own price and therefore the VALUE that your clients perceive in you, which in turn sets the measure of how much they respect you...
I have a question for you now.
Questions are great, and remember, the power of well crafted questions is one major factor in keeping clients for longer plus getting better results with them.
So heres my question to YOU...
It seems evident to me that if you've even bothered to read this far you are at least interested in what I have to say, despite my bad language!
Q - But do you have the commitment required to walk the road to become a £1000 a week PT?
Q - If I said rate your commitment to this on a scale of 1 to 10, could you honestly rate it as a 10?
Q - In fact, even better, can you make a promise to yourself or someone important to you, a PROMISE that you will do whatever it takes to become a successful PT?
A promise means more to most of us than a "goal" doesn't it? Thats a great distinction and one that will take you and your clients a long way :-)
You might be wondering by now is this realistic?
I'm not naive enough to think that just because I earn £30 - £150 per session that just anyone can do it... let's not kid ourselves, you have to be committed and have a passion for this work... so if that's you, if that describes you, then YES you are almost sure of being able to achieve that result.
And I'm not even saying you couldn't do it on your own... you COULD!
I just think I can save you a lot of time and heart-ache in your journey.
So - is it possible for YOU?
I say, Yes, almost certainly, if you use my system, accept my mentoring assistance and continue to take action!
I've got a few more questions for you to think about:
Do you want to spend more time training or hanging out at the gym?
Would you like more time around your sport and the great friends you've made over the years through your passion for training, fitness and exercise?
Do you imagine telling your boss to stick his job where the sun ain't shining and then doing your own thing in your own time? I actually tried a normal job with a boss for a while, but training got in the way and I did have to tell him to stick it, that's a story for another day ;-)
Are you worried that you will lose your ‘job security' and that all important wage coming in?
- Well if you are anything like the majority of the population in the UK you are earning about £25,000 per year from working at least 40 hours per week.
- With this expert system and mentoring package you should double that for the same number of hours worked, and that's with at least 6 weeks holiday and every weekend to yourself.
- If you get into the extra revenue streams covered by the Client Management Tool and Mentoring program it is possible to add another 30% on top of that with very little extra effort.
Remember Robert Kiyosaki's advice, "Keep your day job, and start your business part time, that's the way to build wealth". ("Rich Dad Poor Dad")
Are you worried that you wouldn't know how or where to start?
Perhaps you are scared that you couldn't keep a client once you found one or that you might not be organised enough to design paperwork and programs from scratch?
Are you concerned about the 'risky' nature of having your own business? If you've been following the news recently it looks like having a Job is pretty 'risky', but as a Personal Trainer I've never been busier than during this 'recession'!
I know it's easy for me to say "Don't worry", but really, don't worry!
We will cover all of this stuff guys. This may not be an elegantly written, well crafted sales letter - and that's just fine, because I'm not a salesman.
I am a busy, working personal trainer with a lot of real clients who need attention and service, plus a young family to look after.
This means anything which distracts from those two important things needs to be minimized!
I choose to work early in the morning to leave the day free for clients and family. So it is five am and I am tapping away on this Mac wondering how to wrap this thing up for us now?
My guess, or assumption, is that the reason you are still reading, is because you are at least a little bit interested in making a grand a week plus as a PT?
Am I close to the mark with that?
If I am, do us both a favour and buzz me an email personally to thor@ptcash.co.uk with any further questions, doubts or thoughts you might have OK?
I have a Blackberry (crack-berry!) and will get your email then reply almost always within 12 hours.
If you feel confident enough about me and my ideas to sign up and pay right now thats fine.
But seriously I would be checking this Thor Holt guy out on youtube and with google, plus asking him some more questions and getting a personal response before parting with my £499!
£499 for January 2010 only. From 1st February it will be £799
My 'Avoid The Errors Keeping Most PTs Poor - Become A Grand A Week Personal Trainer Fast - Expert System and Mentoring Package' represents what I have learned from 15 years of experience with hundreds of clients from a variety of backgrounds, from a Bar-maid & Tyre-Fitter on minimum wages to Multimillionaire Businessmen and Entrepreneurs.
I am willing to share my knowledge and experience because I have a passion for sharing powerful information, especially when it can help people to get fitter or get richer... two of my favorite topics!
Lets stop waffling Thor and quickly go through some of what you get in this deal...
'Avoid The Errors Keeping Most PTs Poor - Become A Grand A Week Personal Trainer Fast - Expert System And Mentoring Package'
- Top 10 Secrets of Successful Personal Trainers - How we FIND and KEEP clients! People who've read it, tell me this is section could stand alone as a quality eBook.
- All the information I've learned, developed and honed into a £1000 per week income
- Access to the Income doubling Client Management System, developed specifically for personal training businesses from Peter Thomson's already incredible Magic Matrix. (That man is a genius)
- Resources, Tools and Equipment List you need to earn £30-£80 per session STRAIGHT AWAY!
You will also learn the crucial technique to keeping clients much longer...
In fact I naturally use and love this secret to maintain a client retention average 300% better than industry average!
Remember, losing clients is what puts most Personal Trainers out of business...with my system this will hardly ever happen!
Using 'Avoid The Errors Keeping Most PTs Poor - Become A Grand A Week Personal Trainer Fast - Expert System And Mentoring Package' you are going to end up working with GREAT CLIENTS who trust you and often become long term friends and even business partners.
I am actually married to an ex client, but I can't promise you true love in this business! ;-)
- Foolproof step by step timeline guide to take you from where you are now (0 clients and £0) through qualifications, insurance, equipment for home and outdoors training, marketing, client sign ups and £30-£80 per session in 60 days or less.
- How to operate hours to suit you and your clients. You want a day off to hang out with the family or friends... just arrange it with your clients and you're free to go... no begging the boss... because you are the boss
- Top 10 Mistakes that most Personal Trainers make in the first year which can kill your business. Learn from these and avoid them to boost yourself into the big earnings quickly.
- My unique and simple Client Sign Up System which will save you £1000's in lost revenue.
- How to find and sign up loads of clients simply and without sales calls or direct mail.
- How to earn £100 per week on average without even having to train anyone or do anything. Sit at home and drink tea if you wish or get paid to train. This is a beauty! Clue, you have to write it in the terms up front so your clients are as happy with it as you.
Now by the time you've read all this, I'd guess that you might have some questions or doubts about buying my course. And maybe you are too shy or too damn busy working to email me at thor@ptcash.co.uk
If you're anything like me you will be cautious with your money and careful how you spend it - this is sensible. So let me try and clear up a few possible questions for you right now!
Q: Can I really earn £30-£80 per session as a Personal trainer?
A: YES, it's totally possible using my system, in fact your clients are going to EXPECT to pay you well, and I'll show you why you must not under charge!
Q: Don't I need a Sports Science Degree?
A: NO, I don't have one and one guy I know who does, feels he wasted 4 years studying and running up debts when he could have been earning £40K per year actually training clients - that's £160,000 lost straight away!
Q: Is there really a market for "expensive" Personal Training except amongst the Rich and Famous?
A: DEFINITELY YES! I've trained a Tyre Fitter, Bar Maid, Multi-Millionaire Businessmen, Property Developers and Students. They all pay the same without complaint.
Your Potential market is HUGE... just ask around...see if you can find ANYONE who is completely satisfied with their body, weight or health? If they're not totally satisfied, then they could be a client for you!
Q: Is your ‘stuff' really worth £499?
A: Good question, and the answer is NO! It's WORTH THOUSANDS!
My Brother is an Airline Pilot, he paid over £45,000 of his own money for his Commercial Pilot Training and he now earns £300 per day... SO CAN I! And this system is going to show you step by step how to replicate what I've done.
Q: Can I get my money back if I'm not happy with you & your material Thor?
A: Another smart question and the answer is certainly YES! I don't want unhappy clients as they are not good for my future business. My reputation is everything to me (make sure you ‘google me' and see if you find a load of negative stuff & complaints). If you're not happy that my expert system and mentoring package could help you set up and make £30-£80 per session after trying it for 60 days just send me an email to my personal mail address: thor@ptcash.co.uk and I will refund your money.
Q: What do you know Thor? Do you really earn £30-80 per session?
A: Yes I really do earn up to £80 per session regularly as a Personal Trainer, (I've actually earned £150 per hour but that is less common so I don't put that as the top figure as it sounds unrealistic to many PTs who haven't done it) When I trained clients in London a few years ago now, my minimum fee was £40 per session plus travel, and there are plenty of trainers charging well over £100 per session.
Q: Don't people complain about the cost?
A: This hardly ever happens. In fact with my system I'll show you why you MUST charge top rates to succeed in this business!
Q: Why should I pay you for your expert system and mentoring when I can just do a personal training course with a big company?
A: Another great question :-)
Sure, if you have a spare £4000 plus living costs for a three month full time course then go for it...
But according to my mentoring clients who've trained with the big companies, they will give you at most a few hours on building a business...that's not their role, they teach the mechanics of how to train people, not how to create business, make money and thrive as a personal trainer.
My system and mentoring package will give you the benefits of my 15 years experience and the mistakes I've made plus what I've got right in building a thriving Personal Training Business.
The BIG benefit is that we will work together for 6 months to make sure you are actually implementing and taking ACTION on the crucial stuff which will get you the results - more clients, more money and a more reliable business.
I'm not anti qualifications though, and I do suggest quality courses you might want to consider as you begin your Personal Trainer Career. What I am against is people wasting huge amounts of time and money on extra fluff they will never use and nobody pays them any money for!
I'm going to show you step by step how to make £42,000 + per year (10 weeks holiday) full time or £10 K part time, legally, safely, and without breaking your bank account... to my knowledge, none of the commercial courses are set up to do that.
Q: Why should I trust you Thor?
A: These days you are right to be suspicious! So here's what some people who've worked with and used my stuff say about me...
"This is brilliant for anyone thinking about becoming a Personal Trainer and for the Career itself. This book has been a fantastic influence on my final decision on which career path I wanted to take. I now know for certain that I want to pursue my career as a Personal Trainer. It is packed full of useful information, and great tips which will help people who are trying to get into the trade"
Mike Skene - Personal Trainer
"Thor, you are a great motivator and Personal Trainer. I think this knowledge and motivation comes across straight away in the text. I love the ideas and the structure and I think others will too".
Luke David - Hill Running Competitor and Fitness Enthusiast
"I have been working out with Thor for about five weeks and have lost 10 pounds. Not only is it due to the workout three times a week with Thor, but I am following his eating advice to the letter and getting cardio exercise, per Thor's advice on a daily basis. I have had several trainers in the past, but Thor Holt is by far the most entertaining, funny, sensible and thoughtful trainer ever. I actually look forward to each session with Thor; exercising is FUN!"
Debbie Morgan - Training Client
Still not trust me? Thats fair enough and I would say that this probably isn't the time for us to work together ;-)
I say again, this is risk free for you because my personal guarantee is that you get all your money back if you try my expert system and mentoring for two months and it's not working for you. Just email me thor@ptcash.co.uk or call me as you will have my personal mobile number by then and I will refund your money - not a problem.
Ok its time for some ACTION!
Dear Reader, you need to take action NOW because if you don't NOTHINGS GOING TO CHANGE FOR YOU MY FRIEND...
If you've read this far you could just click on the order button below (I think you're mad if you don't get in touch first though) - fill in your email and card details on PAY-PAL which is a 100% safe method of online payment, and we will email you the link to download
"EASILY EARN 'BIG MONEY' AS A PERSONAL TRAINER"
This eBook comes straight to you as a convenient and simple to use PDF type file. Readable on PCs and Mac no problems as long as you have 'Adobe Reader' - Available here for free http://get.adobe.com/reader/
"Success is not for the timid. It's for those who make decisions and take decisive action" - Jose Silva
IMPORTANT - The rest of the expert system parts and the mentoring will all be arranged/ mailed to you after initial purchase.
I will email you with my personal mobile number straight after purchase and we will talk in person to kick things off for you instantly.
Meanwhile, and ONLY if you are 100% sure about this already, Click below to 'take decisive action' (or email me your questions at thor@ptcash.co.uk which is still decisive action btw) and order...
'Avoid The Errors Keeping Most PTs Poor - Become A Grand A Week Personal Trainer Fast - Expert System And Mentoring Package'
Thanks for taking the time to read this far - with persistence like this you are probably already a good personal trainer - so all the best for your future, whether you decide to get in touch or not.
Thor Holt.
PS. Please check us out at http://www.youtube.com/THORHOLT for some amusing stuff, some inspiring stuff, and some occasional wisdom - or as an anonymous Canadian viewer commented:
"Thor exudes a touch of crazy, but seems to know what he's talking about - the fine line between crazy and genius..."
